Author: Brila

Africa's First & Nigeria's leading Sports Radio Station [88.9 Brila Fm]

Kenya’s sports betting industry has grown into one of the most sophisticated in Africa. With M-Pesa enabling instant deposits and withdrawals, and mobile penetration exceeding 90%, betting has become deeply integrated into Kenyan football culture. Industry estimates suggest over 50% of Kenyan adults have placed a bet at some point. The market attracts everyone from casual fans who add excitement to weekend matches to dedicated punters who study form and statistics. Yet despite this widespread participation, many bettors lack a solid understanding of the fundamentals. This comprehensive guide breaks down how sports betting works in Kenya, explains the odds formats…

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