On 21 November in Lagos, 1xBet received the Best Sponsorship Programme award at the Gaming Operators’ Gala and Award Night, hosted by the Lagos State Lottery and Gaming Authority, a sports project that is reshaping grassroot football in Nigeria.
The recognition was granted for the football tournament 1xCup 2025, a project that has already become a defining moment in the development of youth sports in Lagos.
Why it Matters
1xCup 2025 did far more than unite dozens of teams, it created a real pathway for young players aspiring to a professional future.
The tournament became a striking example of how private businesses can accelerate sports development, strengthen local communities, and offer opportunities to talented athletes who might otherwise go unnoticed.
The LSLGA praised the tournament’s impeccable organisation, adherence to regulatory standards, and its measurable contribution to the state’s sports infrastructure.
For the industry, this is a decisive signal, 1xBet is a brand that goes far beyond logo placement; it builds purposeful and impactful initiatives.
Ceremony Impossible to Ignore
More than 500 guests attended the Gala Night, including leaders from the betting, lottery, casino, and VAS sectors.
The event also welcomed the heads of the Lagos Lottery and Gaming Authority and the Oyo State Gaming Board, reaffirming its status as one of the industry’s most influential gatherings.
What 1xBet Says
The company shared its feelings sincerely:
“We are incredibly happy that our dedication and hard work have brought such meaningful results.”
“1xCup is a project we invested immense effort into and this award proves it was worth every step.”
“We will continue supporting sports initiatives and creating opportunities for young players across Nigeria.”
This was commented by 1xBet compliance manager, Nnanna.
What’s Next
Winning the Best Sponsorship Programme award is not an endpoint, it is a launchpad.
1xBet has already announced plans to expand the tournament’s format, deepen its engagement with youth teams, and create new platforms for sports development across Nigeria.
1xCup 2025 now stands as a vivid example of how sports initiatives can uplift and transform local communities and the LSLGA award is evidence that the industry recognises and values this impact.
